DocCheck Pharmaceutical companies and medical
institutions who want to inform about drugs or
treatment methods on the Internet have to
recognise legal restrictions. In some countries,
it is forbidden by law to advertise drugs
directly to non-professionals.
This often
requires the site to have password protection.
Indeed, many pharmaceutical companies control
access to their websites with passwords, which
are only provided to registered medical
professionals. Many practitioners find this
restriction irritating and time consuming.
Added to the irritation is that every site uses a
unique password. In no time at all, the
poor practitioner would amass a large collection
of passwords that are difficult to remember.
Clearly, a
website's job is to make access to information
easy and not to erect barriers for its users.
One solution to this problem is DocCheck from
Germany. DocCheck works by granting
practitioners one password that enables them to
view the content of all websites registered with
DocCheck. The system validates the
eligibility of the practitioner by receiving a
validation request on a headed notepaper or blank
prescription form. Not perfect, but
should be adequate.
The service is
free to users and websites alike.
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